Tyrrell Publicity & Promotions

Tyrrell Publicity & Promotions is a Melbourne-based Public Relations Consultancy who are the leading specialists in the travel, tourism, events, sport and hospitality sectors.

Our team of communication specialists have gained a reputation for creating fresh and innovative Public Relations strategies for our key clients - gaining extensive column inches and electronic media coverage thus, adding value to their bottom line.

Having developed a reputation as being experts in re-branding and the launching of tourism brands, hotels and resorts – we have an ever growing wealth of contacts in the national tourism industry and media networks.

Tyrrell Publicity & Promotions is dedicated to developing close relationships with our clients, built around creativity and strategy, whilst remaining cost effective.

• 
  

  
  
  The Tyrrell team truly helped the Quickbeds.com business gain a wider profile, especially in the Victorian market. This came at a time when the business was looking to widen its exposure with the association of Warwick Capper, the brand ambassador at the time. Tyrrell suggested and implemented a number of unique strategies to help Quickbeds grow ac ...read on

  John Feenaghty
  MANAGING DIRECTOR - QUICKBEDS

• 
  

  
  
  We wanted to really make an impact in the marketplace and promote our signature packages, particularly the Lazy Daze, which is run across all hotels. Tyrrell Publicity & Promotions launched a familiarisation program across all cities, and the coverage received to date has been fantastic. The exercise had proven to be nothing but successful as we re ...read on

  Annette McAndrew
  DIRECTOR SALES AND MARKETING STAMFORD HOTELS AND R

• 
  

  
  
  I want to personally thank you for your tireless efforts in helping establish the Melbourne and Surrounds brand and our 'travel on' concept, Tyrrell Publicity & Promotions worked closely with a wide cross section of media to ensure that our core message was communicated clearly, and more importantly carried through in the journalists articles. Your ...read on

  Terry Hickey
  CHAIRMAN – MELBOURNE AND SURROUNDS MARKETING ALLIA

• 
  

  
  
  Goulburn River Valley Tourism have continued the partnership with Tyrrell Publicity & Promotions that was established during the bushfire recovery efforts in 2009. Tyrrell Publicity & Promotions have worked tirelessly to encourage businesses in the Goulburn River Valley region to leverage off the support and promotion available through Public Re ...read on

  Amanda McCulloch
  EXECUTIVE OFFICER - GOULBURN RIVER VALLEY TOURISM

• 
  

  
  
  I have known and worked with Leanne Tyrrell for five years now - both in my capacity as former Chairman of Destination Yarra Valley and Dandenong Ranges (the region's peak tourism body) and also as owner and Managing Director of Fergusson Winery & Restaurant and believe her company is one of the leading Public Relations specialists in the hospitali ...read on

  Peter Fergusson
  OWNER – FERGUSSON WINERY FORMER YARRA VALLEY & THE

• 
  

  
  
  “Following the Black Saturday bushfires of 2009, we knew that tourism recovery was going to be difficult and long-term, especially in the Murrindindi and Mitchell Shires. Tyrrell Publicity and Promotions was appointed by the Murrindindi Mitchell Recovery Group to assist us in this important task because they have an outstanding reputation for under ...read on

  Paul Albone
  CHAIRMAN – MURRINDINDI MITCHELL BUSHFIRE TOURISM R

• 
  

  
  
  Tyrrell Publicity & Promotions has worked with Puffing Billy Railway for seven years delivering inspiring and engaging media campaigns for our major events, special trains and visitor promotions. Their extensive national media network and ability to deliver work on time and to a high standard has given us great exposure in the national travel, e ...read on

  Eamonn Seddon
  CEO - PUFFING BILLY RAILWAY

• 
  

  
  
  “During our recovery period from the Black Saturday Bushfires, Tyrrell Publicity & Promotions were commissioned to provide Public Relations to assist our region with its open for business message. Tyrell PR provided a very professional approach while handling one of this Country’s most devastating disasters. Tyrrell Publicity and Promotions worked ...read on

  Brad Quilliam
  PRESIDENT – KINGLAKE BUSINESS NETWORK

• 
  

  
  
  I’m delighted to be able to say that I have known Leanne for approximately 15 years now through her various executive careers at Ansett Australia, Hilton on the Park and now with her own Public Relations consultancy - Tyrrell Publicity & Promotions. I have had the pleasure of Leanne sitting on a Board that I chair being the Victoria Police Blue ...read on

  David Mann – OAM FAICD
  PROMOTIONS & MARKETING MANAGER – 3AW

• 
  

  
  
  When Shipwreck Coast Tourism was seeking to appoint a PR Agency we had no hesitation in sounding out Tyrrell Publicity & Promotions. Tyrrell Publicity & Promotions not only had an exceptional track record in tourism, they also had the commitment and passion to make a difference. A dedicated team clearly focussed on results and a media network secon ...read on

  Tom Smith
  FORMER TOURISM VICTORIA BOARD MEMBER

• 
  

  
  
  Quick note to congratulate you and your team on the great success that has arrived as a result of your work with Visit Portarlington Inc. When engaging a Public Relations consultant it is always hard to know exactly what is going to come of the investment, however I can categorically say that you have delivered! Your advice to invest our time and e ...read on

  Tim Page Walker
  THE BELLARINE (VISIT PORTARLINGTON INC)

• 
  

  
  
  Destination Phillip Island has worked with Tyrrell Publicity & Promotions for the past 18 months and it is great to work with such a professional team. Working on a range of PR Promotions Leanne and team has provided vast amounts of creativity and enthusiasm to the projects assigned. We look forward to an ongoing relationship in promoting this fant ...read on

  Kim Storey
  PROJECT MANAGER - DESTINATION PHILLIP ISLAND

• 
  

  
  
  Silverwater Resort opened with a bang! …and much of this was thanks to the efforts and results of our Public Relations campaign with Tyrrell Publicity & Promotions. From our very first meeting with Leanne Tyrrell, we were confident that the lucrative media contacts and wealth of experience Leanne offered would ensure the right people know about Sil ...read on

  Brad Robinson
  BUSINESS MANAGER - MANAGEMENT GROUP AUSTRALIA SILV

• 
  

  
  
  Recognising that Tyrrell Publicity & Promotions had achieved great inroads with the marketing of Shipwreck Coast and the Great Ocean Road, it was a logical choice for us to partner with Leanne and team for the launch of Mantra Deep Blue. As Warrnambool’s newest luxury hotel and geothermal spa, we needed a launch strategy with impact. Tyrrell Public ...read on

  Paul Schmeja
  GENERAL MANAGER – MANTRA DEEP BLUE RESORT, WARRNAM

• 
  

  
  
  I have worked with Leanne Tyrrell both in my role as Marketing Manager for Puffing Billy Railway and also as a Board Member of Destination Yarra Valley & Dandenong Ranges for more than five years now. The media contacts, vast experience and strategic direction that Leanne and her team bring to their creative PR campaigns is second to none in our Vi ...read on

  David Eaton
  MARKETING MANAGER – PUFFING BILLY RAILWAY

• 
  

  
  
  A Big Thank You to Tyrrell Publicity & Promotions! When we selected Tyrrell Publicity & Promotions to support the opening of Rydges Bell City we had no idea what a critical role they would play. Opening Rydge’s largest Hotel and Residences was to say the least a challenge – running a 400-room property whilst opening another 383-room property on ...read on

  MARK CHALLIS
  DIRECTOR OF SALES & MARKETING – RYDGES BELL CITY

• 
  

  
  
  Sydney Melbourne Touring is delighted to have the opportunity to express our warmest thanks to Tyrrell Publicity and Promotions for what can only be described as an absolutely outstanding contribution to raising the awareness of self drive touring and the uniqueness of the three touring routes under our banner. Sydney Melbourne Touring is a joi ...read on

  Ken Hore
  CHAIRMAN – SYDNEY MELBOURNE TOURING