Lombard’s Go for Gold

Tyrrell Publicity & Promotions joined forces with Lombard The Paper People on an exciting campaign, with Lombard securing the license to produce the official merchandise for Australia’s Olympic team at the 2016 Rio Olympics.

Through our strategic marketing and communications plan, we secured major radio promotions and a major partnership with Channel 7’s Sunrise, strengthening Lombard’s brand as a dynamic merchandiser.

“Media Gold” was secured with a double page colour feature story on the Lombard family in Australia’s leading lifestyle magazine, Woman’s Day.